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Sales & Business Development
International companies entering Thailand often have a clear product or service offering but limited visibility on who to approach, how to reach them, and how to position effectively in a local context. Building a qualified pipeline from abroad, without an established network or a local commercial presence, is one of the most common friction points in early-stage market entry.
KLAY acts as a local commercial partner, handling prospect identification and outreach while working alongside your team to prepare for and attend client meetings. We bring an established professional network in Thailand, technical sector fluency across industrial and B2B markets, and multilingual capability across French, English, and Thai. You retain full control of the commercial relationship.
We support you with
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Target account mapping and prospect identification across your sector
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Local outreach through established professional networks
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Lead qualification and meeting coordination
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Joint preparation of pitches and presentations adapted to local expectations
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On-the-ground support during client meetings alongside your sales or technical teams
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Follow-up coordination and pipeline tracking
When Outsourced Business Development Makes Sense
Outsourced business development is most effective when you have a validated offering and a clear value proposition, but lack the local network or presence to build a pipeline independently.
It is also a practical option for companies that are not yet ready to hire a full-time commercial director in Thailand, or that want to test commercial traction before committing to a permanent local hire. KLAY manages the prospecting and qualification process and works with your team on pitch preparation, so you enter every client meeting with the best possible chance of moving forward.
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